JUSTMARKETRADARby Just Media Digital

Retail Market Intelligence · Pricing Intelligence

Know Your Market Before You Change Your Price.

JustMarketRadar continuously monitors prices, products, competitors and market signals — and turns them into actionable pricing intelligence for retailers.

COMPETITORS+2 newPRICES−8%PROMOTIONS−15% promoPRODUCTS3 matchesAVAILABILITYout of stockDEMAND+12%YOURRETAIL

The problem

Retailers don't compete in a spreadsheet.

Prices change. Competitors launch promotions. Products go out of stock. New sellers appear. Demand shifts. Most retailers see these changes in fragments — or too late.

PRICE

Competitor price changed

PROMOTION

Competitor launched a discount

PRODUCT

Comparable product appeared

AVAILABILITY

Stock disappeared

DEMAND

Category interest is changing

→JustMarketRadar brings these signals together.

Market Radar

One market. Thousands of signals. One clear picture.

01

Prices

Market price, price index, min/max, price changes.

02

Products

SKU, EAN, brand, model, characteristics, comparable products.

03

Competitors

Retailers, marketplaces, private labels, new products, promotions.

04

Promotions

Discounts, old/new price, campaigns, promo frequency.

05

Availability

In stock, out of stock, seller and marketplace availability.

06

Demand

Seasonality, category trends, search demand and external signals.

Decision layer

From market signal to pricing decision.

CHANGE → IMPACT → ACTION

01 · Change

Competitor price dropped 8%.

02 · Impact

Your product is now 6.4% above the market median.

03 · Action

Reduce price by 3–5% to remain within the target competitive corridor.

Recommendations are data-driven scenarios, not guaranteed outcomes.

Product matching

Not every competitor product is the same.

Matching products by EAN and model is only the beginning. JustMarketRadar also identifies comparable products by characteristics and unit economics.

01 · Exact match

EAN / model

The same product at another retailer or marketplace.

02 · Comparable

Characteristics

A different brand or model with matching specifications.

03 · Unit economics

Price per unit

UAH/m², UAH/l, UAH/kW and other relevant units — so different pack sizes compare fairly.

Example: laminate flooring, 8 mm, class 32Illustrative example
ProductSellerMatchPack pricePer m²
Laminate 8 mm · class 32 · 2.13 m²Your retailYour product689 ₴323 ₴
Laminate 8 mm · class 32 · 2.13 m²Competitor AExact · EAN719 ₴338 ₴
Laminate 8 mm · class 32 · 2.40 m²Competitor BComparable749 ₴312 ₴
Private label 8 mm · class 33 · 1.99 m²Competitor CPrivate-label analog599 ₴301 ₴

→Private label: there is no exact SKU on the market — the radar still finds a comparable market equivalent and compares it per m².

Pricing intelligence

What should your price be?

See the market corridor, where your price stands and which direction makes sense — for the objective you choose.

Business objective

Market price

9 900 ₴

Market median

10 200 ₴

Your price

10 900 ₴

Price index

106.9

Market medianYou
Market price
9 0009 50010 00010 50011 00011 50012 000
Market corridor: 9 500 ₴–11 200 ₴Recommended range: 10 400 ₴–10 600 ₴

Margin: stay in the upper part of the corridor — close the gap to the market without giving away more margin than needed.

Stage one gives the market corridor and price direction. Precise optimization comes next, once sales and procurement data are connected.

Market context

Price doesn't exist in a vacuum.

Season, weather, holidays and even power outages change demand — and with it, what the right price is. JustMarketRadar puts every price change in context.

Signal

Season

Heating in autumn, garden in spring — category demand follows the calendar.

Hypothesis

Weather

Cold snaps and heat waves can shift demand for heating, cooling and energy.

Signal

Holidays

Promo periods and holidays change how competitors price.

Hypothesis

Power outages

Outage schedules can drive demand for generators and power stations.

Signal

Search demand

Category interest in search shows where demand is moving.

Signal — observed in market data. Hypothesis — to be validated on historical data before it influences recommendations.

Live market view

Your market. Right now.

Demo · prepared data

Pick a category and competitors — see market price, your position and the current signal for every product.

Category

Market

Competitors

ProductMarket priceYour priceMedianIndexSignal
Inverter generator 3.5 kW22 999 ₴24 999 ₴23 999 ₴104.23 of 6 competitors reduced price · out of stock: 1 of 6
Portable power station 1 kWh33 499 ₴32 999 ₴34 499 ₴95.73 of 6 competitors raised price · out of stock: 1 of 6

Inverter generator 3.5 kW

Market price

22 999 ₴

Your price

24 999 ₴

Median

23 999 ₴

Index

104.2

Signal

3 of 6 competitors reduced price · out of stock: 1 of 6

Impact

Price index 104.2 — your product is above the target corridor.

Recommendation

Consider 23 999 ₴–24 479 ₴.

Demo uses prepared data, not live prices. Available sources depend on market, category and technical access.

How it works

From raw market data to a pricing decision.

  1. 01

    Collect

    Collect market data from selected sources.

  2. 02

    Match

    Identify exact and comparable products.

  3. 03

    Analyze

    Measure market position and changes.

  4. 04

    Interpret

    Connect price, competition, availability and demand.

  5. 05

    Act

    Turn signals into pricing decisions.

Imagine this happens tomorrow.

−7%A competitor cuts the price of your bestselling generator by 7%.

  1. Detects

    The radar sees the price change in its regular scan.

  2. Matches

    Finds your matching product — or its closest analog.

  3. Measures

    Calculates the impact on your price position.

  4. Checks

    Looks at comparable products and availability.

  5. Recommends

    Builds a price corridor and direction.

  6. Alerts

    Sends the signal to your team.

What retailers get

Everything you need to see the market — and act on it.

01

Market Monitor

Daily competitive pricing & availability.

02

Product Matching

Exact and comparable product matching.

03

Price Intelligence

Market index, corridors and price positioning.

04

Promotion Intelligence

Discounts and promotional activity.

05

Demand Signals

Seasonality and category dynamics.

06

Recommendations

Price actions under the selected business objective.

Data sources

One radar. Multiple market sources.

Examples of sources for the Ukrainian market

ЕпіцентрRozetkaAgromatDnipro-MHotlineProm
  • Retail chains
  • Marketplaces
  • Price aggregators
  • Brand stores

ⓘ Available sources depend on market, category and technical access.

Pilot

Start with your market. Not a massive implementation.

After the pilot — deeper optimization once sales and procurement data are connected.

Discuss a pilot
  • ✓5 categories
  • ✓Daily monitoring
  • ✓Selected competitors
  • ✓Market pricing
  • ✓Product matching
  • ✓Weekly intelligence report

Growth path

The more we know, the smarter the decisions become.

Stage APilot starts here

Market data

Prices, products, competitors, availability, promotions.

Stage B

Your data

Sales, procurement, margin, inventory, historical performance.

Stage C

Pricing intelligence

Optimal-price scenarios, margin and volume scenarios, what-if modelling.

Proof

Built for real retail markets.

JustMarketRadar is being built on real retail categories, real competitor sets and real pricing questions. Pilot findings and measurable outcomes will appear here — with client permission.

Know your market before you change your price.

See what your competitors are doing, where your products stand and what the market is telling you.

Explore the Radar →

We use your details only to contact you about the demo.